These Are The 6 Biggest Beauty Trends We’ve Seen This 2021

Congratulations! You’ve made it to the first three months of 2021. While it will take a while for life to go back to normal, there is still a silver lining from the past year. Many have used their time at home to experiment with new beauty tips in the Philippines, and it’s clear that everyone is still taking that newfound creativity into the new year! From embracing skinimalism, indie nails, to ‘70s inspired cuts — here are some of the best beauty trends this 2021 that you should look forward to (as seen on your fave celebs).


Zendaya no makeup makeup look
Image Credit: Tony Moly | Website | Zendaya | Instagram

When it comes to skincare, many had the wrong impression that the more, the better. Oftentimes, dermatologists encounter clients with skin irritation in the form of inflamed breakouts, rashes, flare-ups, and redness. This is because trying too many new formulas, layering incorrectly, or combining too many active ingredients is overwhelming the skin. Confused, the skin gives up and never sees the benefits of the actives being used. 

So what exactly is skinimalism? According to Pinterest’s 2021 Trend Predictions Report, it’s about taking a few steps back in favor of a more minimalist beauty approach; whether it’s by streamlining skincare routines and using clean products with natural ingredients, or simply creating a natural makeup look. 

So, instead of having shelves upon shelves of products, consider toning down the clutter and hand-pick products that pack a punch. For example, instead of having three cleansers that strip the natural moisture of the skin, use one that does it all like The Timeless Ferment Snail Foam Cleanser. It removes impurities, clears excessive sebum deep inside pores, repairs damaged skin, and provides adequate hydration to balance the skin. 

If wearing heavy, cake-up makeup is not your cup of tea, no worries! This trend welcomes the natural makeup look routine too. The idea is to create a dewy look that will look great on the camera. By all means, go light on the foundation coverage and try natural lip tints or shimmering highlighters. Take your cue from Zendaya’s natural no-makeup makeup look in this photo!  

‘70s Inspired Cuts

By now you’ve probably seen the trend of ’70s inspired cuts all over social media. 

Bobs, layers, shags, and more are the popular cuts being asked from hair stylists around the globe. Think fewer curling iron curls and more low-maintenance yet glamorous textured hair.   

Not ready to go full-force into a curtain bang or shaggy cut? Don’t fret. No matter what ‘70 inspired cut you want to try, your stylist at David’s Salon can transform your hair into one you’ll love. You can even try the famous curtain bangs! Get inspired by this photo of Twice’s Momo. You can easily manage this haircut because it can be swept to the side—perfect for those who sweat or work out a lot.   

Money Piece Highlights

If you didn’t already know what Blackpink’s Jennie’s famous streaked blonde hair color is called, it’s money piece highlights. This coloring technique involves highlights at the root of the front hairline. Instead of getting a fully blonde color, opt for just a splash of blond in your strands. It’s a face-framing change that makes a big impact in transforming your look

Colorful Eyeshadows and Brows 

Doja Cat: Colorful Eyeshadow and Brows
Image Credit: The Brow Studio | Instagram | Doja Cat | Instagram

Just as the saying goes, the eyes are the window to your soul. It’s only right that you try the colorful eyeshadows and brows trend. With wearing masks being the new normal, eye makeup should be your primary focus as well. 

Think royal blues, bright yellows or greens, and candy-colored hues. This is your chance to have fun with over-the-top tones that have always caught your eye on the IG feed. Check out Doja Cat’s vibrant streak eyeshadows and brows here! Recreate the look, but don’t forget to get your brows groomed at The Brow Studio or Hey Sugar first to achieve your desired shape and direction.  

Twiggy Eyeliner

Ariana Grande wearing a face mask
Image Credit: Etude House | Website | Ariana Grande | Instagram

Thanks to Ariana Grande’s “Positions” music video look, twiggy eyeliners are making strides in the world of beauty right now. We’re obsessed with how she is seen going for full-on space vibes using holographic colors in this photo! 

This beauty trend is easy to recreate! With a small eyeliner or angled shadow brush, line just a smidge above the natural crease of your eyes with any colored eye products you prefer. For this, a long-wear eyeliner like the Etude House Oh M’Eye Line may work best to avoid any smudges.

Indie Nails 

Image Credit: Posh Nails | Instagram | Hang Nguyen | Instagram

For 2021, take it from the Gen Z manicure trend! Doodles, squiggles, swirls, emoji-inspired decals, and cheeky press-ons are the nail aesthetics today. 

So, bring a mood board to your local nail experts at Posh Nails to hop on the bandwagon! Essentially, the look includes mismatched designs — a different one on each nail — like this visual by a celebrity nail expert. 

Key Takeaway

These are six of the biggest beauty trends this 2021! What are you waiting for? 

Stay updated on the latest beauty news from SM Shopmag. Click here to check out more beauty tips in the Philippines.

We’ve got great news for our dear shoppers as well! You don’t have to go out to shop for your favorite beauty products. Click here to download the SM Malls Online app and start shopping from the comfort of your home today!

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